Your influence is one of the most valuable assets in today’s business landscape. It’s not just about what you know; it’s about how well your expertise is recognized, trusted, and amplified. When someone encounters your name or business, what is their first impression?

This first impression can determine whether you are seen as another commodity in your industry or a leading business influencer who attracts opportunities, builds trust, and makes a meaningful impact.

Your reputation as a leader is a powerful asset. How effectively are you positioning your brand to accelerate trust and drive meaningful business growth? Take this assessment to evaluate how well you represent your business as a leader.
 

phase one ATTRACT

DISCOVERABILITY + CREDIBILITY

I appear in the top five search results when I Google my name.

 

phase one ATTRACT

DISCOVERABILITY + CREDIBILITY

I own my personal or company’s name as a domain (e.g., www.firstnamelastname.com or www.companyname.com).

 

phase one ATTRACT

DISCOVERABILITY + CREDIBILITY

I have been featured in media coverage in the past 12 months, such as podcasts, newspapers, and online articles.

 

phase one ATTRACT

DISCOVERABILITY + CREDIBILITY

I am active on at least one social media platform, regularly engaging with my audience.

 

phase one ATTRACT

DISCOVERABILITY + CREDIBILITY

I participate in virtual or in-person speaking engagements at least twice a year.

 

phase two ACTIVATE

Influence + Impact

I have a system in place to gather client testimonials and measure satisfaction.

 

phase two ACTIVATE

Influence + Impact

I use my email list to engage and communicate with my audience consistently.

 

phase two ACTIVATE

Influence + Impact

I prioritize building personal connections with my clients and customers.

 

phase two ACTIVATE

Influence + Impact

My business growth is primarily driven by word-of-mouth and referrals.

 

phase two ACTIVATE

Influence + Impact

A large percentage of my customers are repeat clients.

 

phase three AMPLIFY

Engagement + Community Growth

I actively highlight others on my digital platforms, such as LinkedIn, interviews, or podcasts.

 

phase three AMPLIFY

Engagement + Community Growth

I provide a compelling reason for people to visit my website at the end of every media interview.

 

phase three AMPLIFY

Engagement + Community Growth

I regularly engage with others’ content by liking, commenting, and sharing on social media.

 

phase three AMPLIFY

Engagement + Community Growth

I actively promote and share my media appearances on my LinkedIn and other channels.

 

phase three AMPLIFY

Engagement + Community Growth

My audience frequently shares my content online.

All done!

Time to get your results.

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